January 23, 2014

A glimpse of Atharva 2014

  
Atharva 2014 – is Transcending Boundaries in its new avatar!  The annual B-school fest of T.A. Pai Management Institute has gone international this year – with an online prelims round for exclusively for the international students participating in Quiz on the Beach, their flagship event. In its 26 years of existence Atharvan's have lived up to their motto “Strive to Seek” to deliver their best, over and over again, with perfection and consistency.

Atharva 2014 Teaser
 
QOTB – The only quiz on the beach in the country – is where the inquisitive minds can exercise their grey cells to the best of their abilities in the beautiful backdrop of Kaup Beach. Known for its serene beauty, The Kaup Beach hosts one of the biggest B-school quizzes in the country – which gives away prizes worth 13 lakhs! The 11th edition of QOTB just got bigger and better! Prelims were held at Bangalore, Mumbai and Chennai along with online national and international prelims to provide a platform for students of all geographies. The quiz will be hosted by Dr Navin Jaykumar, of the Landmark Quiz fame.

Official QOTB Teaser
 
Run for a Cause – The event where the student fraternity of Manipal joins hands to support a cause. This year they will run a 4 km long marathon to support MARD – Men against Rape and Discrimination, an initiative started by Farhan Akhtar – to show their solidarity for the cause. The sum collected will be contributed to Magic Bus, an NGO supported by MARD.

Marathon 2014 Teaser
 
Polemic is the socio-corporate debate where eminent personalities from various spheres and different backgrounds congregate to discuss social issues. The industry stalwarts and the academicians  indulge in an intellectual battle with an approach to understand and discuss the current state of affairs and suggest a solution which could be adopted to make the world a better place to live in!

                                          Polemic 2013

 
Sankalp – The 26 year old B-plan formulation competition started by TAPMI – the second management institute to initiate a B-Plan contest and has grown by leaps and bounds over the years. True to its name, Sankalp tests the determination and creativity of those who dream of treading the challenging path of entrepreneurship. This year Atharva is making waves with the latest format of Sankalp. For the first time the winners of Sankalp will be given the golden opportunity of being mentored and guided by a special expert panel after being  evaluated by venture capitalists. This interaction would be highly beneficial for the students as they can learn the nitty-gritty of entrepreneurship from the Crème de la crème of the industry.

InFINity - The event for those who see the unforeseen! It tests the financial acumen of the participant in a unique setup of the stock market. Infinity bridges the gap between awareness levels of product offerings from financial services companies and end consumers by providing a platform to design a strategic plan for the client. Uniqueness and feasibility of the idea is judged by financial services companies.
 
Make your Mark is an event which tests the marketing acumen of all participants and allows them to compete with the best brains from the best B-Schools. The event is designed to push the limits, challenge the competition and make a global mark in the field of marketing!
 
TAPMI conducts a plethora of events to gear up for Atharva!

Right Angles is one such event which encourages the students to take out their wandering lens and capture precious moments! The theme for the year is “Reflections!”

Vibes allows the best of the dancers to express themselves and enthral the crowd with their sassy moves. There are various online events to keep the participants on their toes during Atharva.

                                                  Flashback ! Atharva 2012-2013 !


The theme for the year is ‘Transcending Boundaries’ and Atharva has certainly widened its horizons by adding innovative twists to its challenging competitions, opening new doors of opportunity to the students, trailing footprints in neighbouring states and most importantly by going global with its international online quiz prelims. Atharva would be inaugurated on the 31st of January at the Valley View Hotel with Polemic. Participants from various B-schools across the country such as the IIM’s and other reputed institutes such as XLRI, SPJIMR, SCMHRD, NMIMS would prove their mettle and showcase their skills at the lush green hill-top campus of TAPMI, Manipal. The finale would be held at the picturesque location of Kaup Beach on the 1st of February 2014 – while the stately lighthouse and the crashing waves on the sea-shore will witness another year of Atharva going down the lanes of history. 

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